business development



A renowned event professional, Beverley brings a wealth of industry experience to ICC Sydney developed through global exposure to the corporate, conference, incentive, leisure, inbound and exhibition sectors. Beverley lives and breathes Sydney and enjoys all the city has to offer socially and culturally and is a passionate and vigorous advocate of Sydney’s business events industry.

Having worked with some of the country’s most well regarded industry brands, Beverley has an innate ability to establish and nurture strong relationships, working collaboratively towards successful outcomes time and time again.

Beverley is an inspiring leader, with the proven ability to forge and sustain high performance teams, mentoring her staff and taking pride in their success and career development.

Beverley has previously held roles including Director of Sales and Marketing with the former Sydney Convention and Exhibition Centre, Executive Director of Sales and Marketing for the Dockside Group as well as senior executive roles with Four Seasons Hotels and Accor Asia Pacific. Beverley is a Board Member of the Australian Racing Drivers' Club and previously held a position on the Business Events Sydney Board.



Fostering strong client relationships and a team culture focussed on success are Gabriella’s key drivers. With 15 year’s senior experience in the corporate development market, Gabriella is well connected and respected within the industry. Her experience, which crosses high end hotels, Sydney event destinations and cultural institutions, places her well for success with ICC Sydney. 

Gabriella has held roles at Dockside Group, Spotless, Park Hyatt Sydney, Grand Hyatt Melbourne and the Victorian Arts Centre.



Entrenched in the industry for over 25 years in various leadership positions, Helen has closely witnessed the evolution of Australian events landscape from the institutional legacy of the former Sydney Convention and Exhibition Centre to the current and contemporary International Convention Centre (ICC) Sydney which is a world class development in the new venues scene in APAC region. An accomplished senior practitioner in the Australian events and Exhibitions industry, she is an astute commercial executive with an impressive track record of portfolio development for ICC Sydney with leading International Conventions and Prolific Trade and Consumer Exhibitions.

As a leading operations and business development professional, Helen impresses with her diversity of experience within the Australian special events, exhibitions and international conventions market. 

Helen is a board member of the Exhibitions and Events Association of Australasia and an alumni of the Australian Institute of Company Directors.



Dana is a passionate business events professional who brings great energy to her approach to servicing a broad range of clients and event requirements. Building strong relationships with clients and industry peers is what motivates Dana, who delights in discussing and creatively designing requirements with event professionals who represent a myriad of industry sectors.

Having operated in the world of conferences and events for over 18 years, Dana has extensive knowledge of the industry and the requirements necessary to develop and implement successful events and meetings.

Most recently Dana was part of the pre-opening business development team that facilitated the successful launch of ICC Sydney and has proactively worked for over 6 years to attract international and national events to the Centre.

Dana has previously represented organisations such as Arinex, Nick’s Restaurant Group and the Pacific International Hotel successfully delivering sales and management roles at each.

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